New Student and Family Services has undergone the process to re-brand Week of Welcome (WOW). We are excited to announce the new name of Week of Welcome as “Gold Rush.” A “gold rush” is defined by Merriam-Webster as “a rush to newly discovered goldfields in pursuit of riches.” This new brand will encompass UNC Charlotte history and creates a new tradition that is symbolic of students returning to campus to discover the riches and stake their claim.
WHAT IS GOLD RUSH?
This year's Gold Rush will take place from August 16, 2019 - August 25, 2019. Gold Rush is UNC Charlotte's welcome program that kicks off the semester and welcomes new and returning students to the campus community. Almost all Gold Rush events are free for students, and are hosted by UNC Charlotte campus departments and student organizations. Gold Rush aims to instill a sense of Niner Pride, teach campus traditions (such as the 49 Things To Do Before You Graduate), and expose students to campus resources and opportunities for involvement.